Tim Cobb’s Business Tips – Be a Boss, not a friend

In June 1995, I said goodbye to my journalist pals in Fleet Street and eased myself into the world of … Continue reading “The learning curve that keeps on giving – nearly 25 years on the road”

So let’s agree on what “public relations” is all about. My interpretation – and there are many differing interpretations – … Continue reading “PR in business – what’s the point?”

spin doctor definition: 1. someone whose job is to make ideas, events, etc. seem better than they really are, especially … Continue reading “The dark arts of PR: spin doctors”